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Rusty’s “Beans of Love”


“Let us not become weary in doing good, for at the proper time we will reap a harvest if we do not give up. Therefore, as we have opportunity, let us do good to all people, especially to those who belong to the family of believers.” Galatians 6:9,10

Now roasting organic, regular, and decaf beans:

  • Ecuador Fair Trade Organic (FTO) – A great bold cup of Organic coffee and a true revival of aroma and flavor!
  • Kenya – Some of the best coffee from the Embu region and a rich and lively taste to savor throughout the day!
  • Rwandan decaf – Swiss water processed decaf beans with no chemicals and eco-friendly. The robust flavor of this decaf roast will certainly surprise your taste buds!

All roasts custom ordered per your request – City Roast, Full City Roast, French Roast. Ground coffee is available upon request – Please specify type of grind (fine to coarse). All proceeds go towards those affected and infected by HIV/AIDS.

The new 1/2 bags make great gifts while the 1lb bags are great for monthly usage.

$8 Half Pound Bag

$15 One Pound Bag

Monthly Auto Ship:
$15 One Pound Bag

$15 One Pound Bag

You can also contact Rusty directly for discounts on donation orders 5lbs and over at Rusty@heintentsvictory.com

IRVINE, CA (ANS) — Starbucks! Who doesn’t know what that “palace of heavenly aroma” is all about? With 20,891 locations in 62 countries and $ 13.29 billion in yearly revenue, Starbucks is the leading coffee business in the world!

But, I don’t think that Starbucks will be too alarmed by a new competitor, Rusty Veary, a retired Southern California Edison lineman. Veary has started roasting Kenyan and Ugandan coffee beans and is making them available for a small donation to He Intends Victory, a global ministry reaching out to those infected and affected by HIV and AIDS.

Rusty and his wife Jennifer, who is HIV+, have served as missionaries with He Intends Victory in Malaysia, Vietnam, Thailand and Uganda so their love for those facing this pandemic is very personal. For many in the United States, the issue of HIV and AIDS is of not much concern.

It’s become a “chronic” disease like diabetes or arthritis where you “just take a pill”. But for the 34 million people infected with the HIV virus worldwide and another 500 million affected, AIDS is a very real and deadly disease. The Veary’s have dedicated their lives to sharing the hope of Jesus Christ to so many that have been forgotten.

So how did Rusty come up with the idea of roasting coffee? “I was talking with a friend about coffee beans and how to roast them and neither of us had ever done it before. So one day I bought ½ lb. ‘green’ beans from Whole Foods and started reading-up on roasting methods from the web,” he explained. “I gave it a try and much to my surprise it really tasted good. So I again talked with my friend about the outcome and he encouraged me to try more.

“As I looked into a place to buy beans for roasting I saw that many of the countries where He Intends Victory has workers produce ‘green’ coffee beans. Then it hit me, (totally the Holy Spirit) ‘why not buy the green beans from these countries, roast them for sale and use the funds to help people with HIV/AIDS?’ It’s a link, a stream, a tie directly to the people.”

Rusty continued, “I gave a few samples to friends at church and they really enjoyed the fresh roast flavor. So again lead by the Spirit I used “mason jars” to process the roasted beans which hold the aroma. I package them in 1/2 pint and quart jars which makes a good seal.

“The 1/2 pint jar holds about 2.3 ounces and the quart about 9.2 ounces. Depending on how you drink your coffee the 1/2 pint makes about 30 cups and the quart about 120 cups!”

And that’s not the end of his idea as a fundraiser. “And after the coffee is gone you can use the jar as reminder that you are helping the work of He Intends Victory and fill it with your change and loose coins and return it,” he said. “We’ll then sterilize the jar, refill it with fresh roasted beans from a different country and continue the process!”

What other countries coffee beans does Veary have in mind? “Well, He Intends Victory works in the Congo and Vietnam and another 15 or 16 countries so maybe we’ll start roasting their green beans as well! Nothing like a good cup of coffee while reading the Bible!”

Asked what verse blesses him as he roasts these “beans of love” and Veary is quick to respond, “Let us not become weary in doing good, for at the proper time we will reap a harvest if we do not give up. Therefore, as we have opportunity, let us do good to all people, especially to those who belong to the family of believers.” Galatians 6: 9, 10.

“This verse really encourages us to keep doing good and not give up because there is a harvest coming. And who would have guessed it but the Lord can even use ‘green coffee beans’!”